Brand

The Kraken

A brand film for a Kraken Rum evening at Baut Amsterdam — cool looks, considered food, and a rock and roll energy that didn't need to try hard.

Client

Lekker Fris / Kraken Rum

Year

2024

brandfilmamsterdamevents
01Project Scope

Some nights just have an energy. This was one of them. Lekker Fris brought together a room full of fashion influencers at Baut Amsterdam for an evening built around Kraken Rum — paired with food that was as considered as the crowd. Every detail was deliberate: the plating, the styling, the signature Kraken cups. It all felt high-end without trying too hard.

02The Process

Our job was to capture the authentic mood of the night — the cool looks, the atmosphere, the way the drinks and food were presented. Not staged. Just real, but make it fashion.

03The Result

The result is a film that hits hard. Cool, slick, full of energy — with a rock and roll soundtrack to match.

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